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Castle Rock Winery Announces Strategic Transition to Martin Ray Winery
ROLLING HILLS Calif., (Sept. 24, 2024) – Castle Rock Winery, a leader in producing award-winning, high-quality, and value-driven wines, is excited to announce its strategic transition to Martin Ray Winery in a move aimed at enhancing production capabilities and market presence.
As part of this collaboration, Castle Rock Winery will leverage the state-of-the-art facilities and resources at Martin Ray Winery in Santa Rosa, ensuring continued excellence in winemaking while expanding its capacity to meet growing consumer demand. This transition will enable Castle Rock to scale its operations, maintain its commitment to quality, and further enhance distribution across the U.S. and international markets.
“Our decision to transition to Martin Ray Winery marks an exciting new chapter for Castle Rock,” said Greg Popovich, owner of Castle Rock Winery. “By partnering with a winery that shares our dedication to high standards and sustainability, we’re positioning ourselves to continue delivering the exceptional wines our customers have come to love while exploring new opportunities for growth. It also plays on our Family Owned and Operated mantra since the owner of Martin Ray Winery, Courtney Benham, is my cousin. “
This strategic move aligns with Castle Rock Winery’s long-term vision of expanding its portfolio and operational capabilities while maintaining the affordability and quality that have made the brand a household name among wine enthusiasts.
About Martin Ray Winery
Established in 1943, Martin Ray Winery is one of Sonoma County’s iconic wine estates, known for its legacy of producing world-class wines. With a strong emphasis on sustainability and innovation, Martin Ray Winery offers exceptional facilities and a commitment to crafting premium wines that reflect the best of California’s diverse terroirs.Website: www.castlerockwinery.com
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Castle Rock Winery Leads Sustainability Effort by Transitioning to Lighter Glass Bottles
ROLLING HILLS Calif., (Sept. 17, 2024) – Castle Rock Winery, renowned for its award-winning wines and commitment to quality at value pricing, is proud to announce its latest initiative to enhance sustainability: transitioning to lighter glass bottles across its entire portfolio. This move is part of Castle Rock’s ongoing efforts to reduce its environmental impact and align with modern, eco-conscious wine production standards.
As consumers become increasingly aware of sustainability issues, Castle Rock Winery is responding by implementing eco-friendly practices that will have a meaningful impact on the environment. By adopting lighter glass bottles, the winery aims to reduce its carbon footprint by cutting down on the energy required for transportation and manufacturing, while also minimizing waste associated with packaging.
Greg Popovich, owner of Castle Rock Winery, said:
“Our decision to switch to lighter glass is a natural extension of our commitment to responsible winemaking. We believe that sustainability and quality can go hand in hand. By making this shift, we are not only reducing our environmental footprint but also reinforcing our dedication to providing consumers with great wine at a great price.”Benefits of the Transition:
- Lower Environmental Impact: The use of lighter glass results in reduced fuel consumption during transport, lowering carbon emissions.
- Eco-Friendly Manufacturing: Lighter glass requires less energy to produce, further reducing the winery’s overall environmental impact.
- Continued Excellence in Quality: The lighter bottles maintain the same standards of quality and preservation for which Castle Rock wines are known.
Castle Rock Winery will roll out its new, lighter glass bottles starting with its 2023 vintage wines, including the award-winning 2023 Rosé of Pinot Noir and 2023 California Cuvée Pinot Noir, both of which recently garnered Gold Medals at the 2024 California State Fair Wine Competition.
This initiative reflects Castle Rock Winery’s ongoing efforts in sustainability without compromising the quality or value that has made the brand a household name among wine enthusiasts.
Website: www.castlerockwinery.com